Dan Kennedy Information Marketing

Just got off of conference call with Dan Kennedy where he discussed his A to Z marketing strategy and his info summit.  Just like most info marketers he gave some real information, held back some of the finer points and then introduced his product.

For those of you who missed the call here is the Dan Kennedy formula for creating a successful info product.

ap + ql + mf + rr + ci + wn = Big $

Seems simple right?

Well this is what it means

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