1. Never leave unanswered emails for more than 48 hours. Better to answer emails in 8 hours.
2. Let the customer see the shipping charge without registering! Preferably on the basket or an easy-to-find ’shipping charges’ page.
3. Make sure your forms use common names for fields so that they’re recognized by toolbars that have an Auto-fill [...]
We confess our little faults to persuade people that we have no large ones.
Francois de La Rochefoucauld
French author & moralist (1613 - 1680)
Excellent! This is the kind of marketing startegy that can drive products up the charts in little time. Charts detailing the intensity of marketing are also included at Micro Persuasion: The 4-Hour Workweek - Behind the Meme
When it comes to tracking the activity on your website there are a number of ways to gain insight into the behavior of your visitors. Long gone are the days when simply tracking how many hits you get had any validity. Traffic and hits are just a red herring, they distract you from your [...]
